Job title: Digital Product Officer Job at Advans Nigeria
Company: Advans Nigeria
Job description: Advans Nigeria is an international microfinance bank with a national license from the Central Bank of Nigeria. We offer great flexibility, independence, and financial security to help our clients stay committed to their short and long-term financial goals. The bank was incorporated in Nigeria in February 2013.We are recruiting to fill the position below:Job Position: Digital Product Officer
Job Location: Ibadan, OyoResponsibilities
Product Development:
- Lead the development of new products from ideation through market launch.
- Collaborate with engineering, design, and marketing teams to define product specifications and requirements.
- Establish product development roadmaps and timelines.
- Ensure products meet quality standards and alignment with company strategic goals.
- Identify opportunities for product enhancements and innovations.
Product Management:
- Own the product lifecycle management process.
- Create and maintain product documentation including PRDs (Product Requirement Documents).
- Coordinate cross-functional teams to ensure alignment on product direction.
- Establish pricing strategies in collaboration with sales and finance teams.
- Manage product budgets and resource allocation.
Product Performance Management / Evaluation:
- Establish KPIs and metrics to evaluate product performance.
- Analyze product performance data to identify trends and opportunities.
- Conduct regular product reviews to assess market fit and competitive positioning.
- Identify underperforming products and develop improvement strategies.
- Report on product performance to senior management.
Project Management:
- Lead product-related projects from initiation to completion.
- Create and maintain project plans, timelines, and resource requirements.
- Coordinate with stakeholders to ensure project deliverables meet objectives.
- Identify and mitigate project risks and issues.
- Ensure projects are delivered on time, within scope, and within budget.
Customer Need Analysis:
- Conduct market research to identify customer needs and pain points.
- Use both qualitative and quantitative research methods to understand customer requirements.
- Organize and analyze customer feedback for product improvements.
- Create user personas and journey maps to guide product development.
- Translate customer insights into actionable product features.
Competitor Knowledge and Evaluation:
- Monitor competitor activities, product offerings, and market strategies.
- Conduct regular competitive analysis to identify market gaps and opportunities.
- Benchmark company products against competitors.
- Stay informed about industry trends and emerging technologies.
- Develop strategies to maintain competitive advantage.
Customer Profiling:
- Develop comprehensive customer profiles for target market segments.
- Identify key customer segments for product positioning.
- Create and maintain buyer personas to inform product decisions.
- Analyze customer behavior patterns and preferences.
- Collaborate with marketing to ensure messaging reaches the right audience.
Reporting:
- Create regular reports on product performance, market conditions, and competitive landscape.
- Develop executive summaries and presentations for leadership.
- Track and report on key metrics related to product success.
- Generate insights from data to inform strategic decisions.
- Communicate product status and progress to stakeholders.
Product Sales Optimization:
- Work with sales teams to develop effective selling strategies.
- Create sales enablement materials and product training.
- Identify opportunities to increase product adoption and usage.
- Analyze sales data to optimize product positioning and pricing.
- Collaborate with marketing on campaigns to drive product sales.
Requirements
- Candidates should possess relevant qualifications with experience.
Expected salary:
Location: Ibadan, Oyo State
Job date: Fri, 11 Jul 2025 05:41:36 GMT