Amani Advisory Limited is committed to assisting organizations in achieving success by maximizing their most valuable resource – their employees. We offer complete HR solutions to businesses of all sizes and in various industries. Thanks to a team of seasoned HR professionals, we approach every project with expertise, innovation, and a client-centric mindset.
We are recruiting to fill the position below:
Job Title: Sales Manager (FMCG Sector)
Location: Lekki Lagos
Employment Type: Full-time
Job Summary
- The Sales Manager will be responsible for developing and executing effective sales strategies to achieve the company’s revenue and market share objectives within the FMCG sector.
- This role involves overseeing the sales team, managing key accounts, identifying new business opportunities, and ensuring consistent growth in line with company goals.
Key Responsibilities
- Develop and implement strategic sales plans to achieve business targets and increase market penetration.
- Manage, mentor, and motivate the sales team to ensure high performance and productivity.
- Identify and develop new business opportunities and partnerships within the FMCG market.
- Maintain strong relationships with key distributors, retailers, and wholesalers to ensure consistent product availability and visibility.
- Prepare and present sales forecasts, performance reports, and strategic recommendations to management.
- Ensure effective execution of trade marketing initiatives and promotional campaigns.
- Monitor debt collection and ensure adherence to company credit policies.
- Represent the company at industry events, trade shows, and customer meetings.
- Conduct regular market analysis to monitor competitor activities, pricing trends, and customer preferences.
- Work closely with the marketing and supply chain teams to align promotional activities and ensure product availability.
Qualifications and Requirements
- Bachelor’s degree in Business Administration, Marketing, or a related field.
- Minimum of 5–7 years’ experience in FMCG sales management, with proven success in achieving sales targets.
- Proficiency in MS Office applications and CRM software.
- Strong analytical and strategic thinking abilities.
- Ability to work under pressure and meet deadlines.
- Willingness to travel as required.
- Strong understanding of the FMCG market dynamics, distribution channels, and retail operations.
- Excellent leadership, negotiation, and communication skills.
Core Competencies:
- Strategic sales planning and execution
- Market analysis and business development
- Strong negotiation and presentation skills
- Leadership and people management
- Relationship building and stakeholder management
Salary
N300,000 – N400,000 per month.
How To Apply
Interested and qualified candidates should forward their CV to: [email protected] using the job title as the subject of the mail.
Application Deadline 30th November, 2025