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Social Media Manager (Video Creation & Content Creator)

Job title: Social Media Manager (Video Creation & Content Creator)

Company: iRecruiters Africa

Job description: Job Description:Locations: Lagos, NigeriaWork Schedule: Fully Onsite (Mon-Fri)Our client is a fast-growing Retail Chain for basic groceries with strong financial resources, which is going to change the retail market in Nigeria.The Company is seeking to hire a brand-focused Social Media Manager with experience across Instagram, Facebook, X/Twitter and TikTok. S/he will be charged with the responsibilities of developing and implementing social media marketing campaigns and strategies, creating engaging and compelling contents (text and video), Video creation and editing, optimizing social media presence of the company.The ideal candidate will have a strong background in delivering organic creative strategies, analysing audience segments, and optimising performance. Some experience with paid social campaigns is also required.This role is perfect for a creative yet analytical thinker who can craft the right engagement strategies for diverse audience types across multiple platforms.Key Responsibilities:§ Planning, executing, and managing organic and paid social campaigns across Instagram, Facebook, X/Twitter and TikTok.§ Growing the brand’s social presence, engaging with various audience segments, and driving revenue.§ Analysing and reporting on campaign performance to refine strategies.§ Design, implement, and oversee paid social campaigns to enhance engagement and execute comprehensive social strategies.§ Manage community engagement across all platforms.§ Contribute to the development of social strategies across various industries.§ Strategize and execute organic and paid social media initiatives.§ Collaborate creatively with clients to generate content concepts.§ Analyze campaign performance and provide actionable insights on effectiveness.§ Stay abreast of social trends, integrating them into strategies and sharing insights with the team.§ Execute tasks autonomously and as part of a team, ensuring client specifications are met.§ Initiate and oversee paid media initiatives.§ Demonstrate proficiency in content creation.§ Analyze social media data and insights to track performance and make recommendations for improvement.Requirements§ 10+ years of proven work experience as a Social Media Manager or similar role§ Strong understanding of social media platforms and their respective audiences§ Proficiency in managing LinkedIn, Instagram, Facebook, and X/Twitter, Tiktok, and other social media platforms.§ Solid proficiency in Video and content creation and editing.§ 100% Dedication to the company§ Familiarity with scheduling and reporting tools such as Hootsuite, Later, Hubspot, Sprout Social, and Google Analytics.§ Strong skills in social media analytics and reporting.§ Previous experience with paid media campaigns is imperative.§ Understanding of sales funnel strategies in paid social campaigns to optimize conversion rates and ROI.§ Abundance of creative ideas and exceptional communication skills.§ Eagerness to learn with meticulous attention to detail.§ Positive, team-oriented demeanor with the ability to meet deadlines in a fast-paced, multi-client environment.§ Interest in emerging technologies such as AI.BenefitsCompensation: Base Pay is N1.5m Monthly + Other Interesting Benefits

Expected salary:

Location: Lagos, Lagos State

Job date: Wed, 30 Apr 2025 22:21:42 GMT

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