Coca-Cola HBC (Coca-Cola Hellenic Bottling Company) is a bottling partner of The Coca-Cola Company. Coca-Cola HBC is headquartered in Zug, Switzerland and has a premium listing on the London Stock Exchange and secondary listing on the Athens Exchange. The Coca-Cola Company is the world’s largest beverage company and operates in more than 200 countries.
Life at Coca-Cola HBC is fast-paced and challenging, with fair rewards and exciting learning opportunities. We promote an inclusive workplace, value diverse views and opinions and always appoint the best person for the job, ensuring equality in our shortlists and appointments. Take up the challenge. Join us!
We are recruiting to fill the position below:
Job Title: Trade Promotions Specialist
Location: Nigeria
Job type: Hybrid
About The Job
- The Trade Promotions Specialist is responsible for evaluating the performance, efficiency and ROI of trade promotions across customers, channels, and product categories.
- The role focuses on analyzing promotional ROI, identifying opportunities to improve trade spend effectiveness, and delivering data-driven insights to enhance promotional strategy.
- This role works closely with sales, finance, marketing and RGM teams to provide clear, actionable insights that optimize promotional planning and execution, ensuring they deliver to plan and are aligned with broader commercial goals.
Responsibilities
- Coordinate, monitor and ensure the correct development and execution of OBPPC architecture, to capture and extract value from shopper purchase occasion, including Pricing and Promotional strategy.
- Leverage all sources of shopper, consumer, customer performance and competition insights (Internal, Nielsen, Canadean, HIST, IHS, HHP, BEACH) together with the application of RGM tools, processes and methodology to support the correct RGM execution.
- Lead scenario planning activities to mitigate potential headwinds and proactively identify risks/opportunities, ensuring interventions to protect topline and bottom-line.
- Identify initiatives that drive positive mix and work cross-functionally to execute on these initiatives.
- Champion the development of BP and multi-year LRP OBPPC architecture plans, and ensure progress is tracked and learnings are leveraged throughout the planning period
- Work in a cross-functional environment (RGM, Trade Marketing, RTM, Insights, Category, Sales and Finance) to best execute the RGM strategy and help achieve business targets
- Own end-to-end reporting for CSD, Water, Juice, and Energy categories, consolidating volume, revenue, mix, NPR, and margin.
- Cooperate with other RGM team members (Commercial policy and Promo Strategy Senior Manager) to support price corridors and Margin assessment.
- Recommend innovations in pack formats, price ladders, and promotional constructs to strengthen competitiveness.
- Act as internal SME on OBPPC; lead workshops to build RGM capability across Commercial teams.
- Manage RGM activities, including Price management, Competitive intelligence gathering, Mix Management and Business case development support.
- Deliver sharp, timely dashboards and business reviews (monthly/quarterly) to guide leadership actions.
- Recommend OBPPC actions using elasticity modeling, trade insights and consumer/market demand signals.
- Work closely with Commercial Finance teams to evaluate the impact of RGM actions on profitability, both at a SKU and portfolio level
Requirements
- B.Sc. Degree in the field of Economics, Finance, Marketing or related fields.
- 2 – 4 years of experience in trade promotions management, commercial finance, sales analytics and/or planning, category management (FMCG/Beverage preferred).
- Experience in promotion and discount management optimization.
- Commercial/Finance Experience – essential.
- High Business & Financial acumen
- Cross-functional project management skills and experience
- Motivated, engaging and proactive collaboration and cross-functional cooperation
- Proficiency in MS Office
- Detail-oriented, organized, and capable of managing multiple priorities in a fast-paced environment.
- Experience in leading projects in cross-functional teams – desirable.
- Strong analytical and problem-solving skills with advanced Excel and data visualization capabilities.
- Strong communication and stakeholder management skills with the ability to explain complex insights clearly.
How to Apply
Interested and qualified candidates should:
Click here to apply
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